Thursday 10 January 2013

BMM 3114 Tutorial 4

Chapter 6 

Question 3 : Discuss several considerations in shooting and editing video for multimedia. What techniques would you use to produce the best possible video, at a reasonable cost? Which of these techniques apply to all video, and which apply specially to multimedia ?


Before we shooting a video for multimedia, there are many considerations  when setting up your production environment such as fast processor, enough RAM, big hark disk, dual display to allow you easily editing and external software.Before shooting a video, you need to do some planning. Develop a script or storyboard, gather equipment, and set up the shots.The equipment most often used for local production is a video camcorder unit that incorporates a color video camera integrated with a built-in microphone and videocassette recorder or digital video recorder. Additional equipment might include a tripod for supporting the camcorder, a wired microphone, and an auxiliary lighting kit. For many, the basic camcorder unit is all that is available. The addition of a camera tripod is the easiest way to improve the quality of any video production. By stabilizing the image, your video becomes more crisp and sharp.Today, you don't need expensive equipment. The FLIPvideo is an inexpensive way to do video recording. The built-in USB connector making downloading the computer easy. In addition, many still cameras have enough space to record 1-3 minute clips or longer.Besides that u must use good lighting techniques. Even if you use a tripod and a high-end video camera you can still produce a low-quality image if there is not enough light at your environment. Low light will create video noise on the image. You must make sure the subject is well lit.Although the higher end video editing software like Apple Final Cut Pro can adjust for brightness and contrast, the process takes time and it can never fully compensate for a bad picture. Once you done your shooting, then you need to use good multimedia software to editing your software. PlanningIn creating a video or any multimedia presentation for that matter, a solid plan will save time, minimize frustration, and produce a better final product. Students need to spend the necessary time to research their subject, write the script and layout a production plan before a second of video is recorded.
  • Begin at the end: what do you plan to do with this video when all the work is done? Are you going to show it on TV from a tape? Will it be “burned” to a CD or DVD? Will you want to post it to your school’s web site? Each of these formats require different considerations when shooting and editing your production.
  • Create a storyboard before you shoot your video so that you have a good idea of the kinds of shots you need. The only exception might be a social event where you want some spontaneity but even in that case you’ll need a plan.
  • Clean off your hard drive. Video take up huge amounts of space. Depending on several factors, 1 minute of video could require 100 mb or more on your hard drive. The more room you have the more flexibility you will have in the editing process. For large projects or multiple projects, consider getting an external FireWire hard drive.
Recording the VideoWith a good plan in hand, the “shoot” should go smoothly and result in plenty of good raw materials for the editing process.
  • The better the quality of your original material, the better your final product. Use a digital camcorder if you can but no matter the camera, use a fresh tape.
  • Use a real video camera. That may sound like a stupid suggestion but many digital still cameras, and even some cell phones, claim that they will take movies and people believe it. These devices take short, very small videos which will not be of high enough quality to show anywhere but in a postage-stamp sized window on your computer screen. Hopefully, you want something better.
  • Turn off the date/time display on your camera. Those features and other messages that appear in the viewfinder could become part of your video.
  • Plan a variety of wide, medium and closeup shots. Include some establishing shots which tell the viewer where they are.
  • Always take more video than you’ll need. It can often be difficult to go back and take additional shots later.
  • Keep a written log of your shots so you have some guide when looking for the scene you want during the editing process. It also helps when you are planning titles or captions for a scene. (This is a good job to give to an assistant cameraman.)
  • Hold a shot longer for subjects that may be unfamiliar to your audience and shorter for subjects which are easily understood.
  • Avoid zooming around. Using the zoom on your camera frequently or suddenly can distract from the message of the program itself. In addition, if your video is destined for the web, your sudden movements will look terrible due to the slow frame rate and small size.
  • Use a tripod to get a steady shot. While the “jiggly” look works for Cops or “The Blair Witch Project”, it probably won’t work for you. And even the best digital stabilization software in your camera won’t compensate for an unsteady hand.
  • Make sure the subject is well lit. Although the higher end video editing software (Apple Final Cut Pro, Avid DV Express or Adobe Premiere) can adjust for brightness and contrast, the process takes time. And it can never fully compensate for a bad picture.
Editing The VideoIf you’ve done a good job of planning your project and recording the video, the editing part will be both easy and fun. Having a good computer with lots of hard drive space and great software (iMovie is the best of the inexpensive programs) will also help.
  • Most editing programs will allow you to name each individual clip, either as it’s brought in or after it’s in the clip library. Do it! If you don’t you will have dozens of “Untitled” shots making it difficult to sort things out later.
  • Unless you have a small hard drive or don’t have much space left, be generous as to what you import to the computer. Remember, you can throw clips away much easier than importing them in the first place.
  • Bring in a little “padding” at the start and end of each shot to allow for transitions and effects.
  • Follow the “30-3 rule” of video editing: keep your shots under 30 seconds and your scenes under 3 minutes. This helps to set a fast pace and keep your audience interested.
  • Make sure your clips are in the right order in the Timeline. If you need to rearrange, you can just click and drag them to the correct place in most editing software.
  • Adjust the amount of footage showing at the start and end of each clip to create a smooth transition between scenes. Try inserting some black space between sections and use a fade transition.

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